|Capital:||€ 1.5 million|
|Country of origin:||Germany|
|Source of wealth:||Youtuber|
The Youtuber Justin, whose full name is Justin Fuchs, was born on January 21st, 1998 in Germany and is therefore 22 years old. He is known on various social media platforms for his fashion and lifestyle videos on Youtube and his own fashion brand ‘Peso’, which is very well received by fans. The 22-year-old was able to build up a large fortune from his own work and is still very trendy with his fashion collections today.
Justin Fuchs was already interested in social media platforms at the age of 14. At the time, however, his interests were not specifically related to fashion trends, but much more to gaming and design. Nothing is known about his childhood and his school career.
Since his interests related to gaming very early on, he founded the gaming channel ‘SuprimeGames’ in 2012, on which he played various games. On April 14, 2014 Justin founded the Lets Play channel ‘PXLWLF’ (pronounced Pixelwolf), which replaced the old channel. On the new channel he mainly played Minecraft, also with other people like Youtuber Simon Wiefels (unplayed from the channel). However, he also dealt a little with fashion here and made various videos on the topic of fashion and lifestyle from time to time.
On 02.01.2015 Justin Fuchs finally founded the channel ‘Justin’, which was to be completely dedicated to the topic of fashion and lifestyle. The variety of videos on this channel is large and ranges from daily vlogs to videos on current fashion and lifestyle trends to product presentations and challenges. He has been uploading new videos for his community every week on this channel since February 27th, 2016. He launched his fourth channel ‘justinLITE’ on May 6th, 2018 and has published reaction videos on this channel almost every day since then.
On June 17, 2016, he announced that he wanted to stop gaming and would like to use the Justin channel as the main channel from now on. He made ‘justinLITE’ his second channel and deleted his gaming channel ‘PXLWLF’.
Already half a year after the founding of his fashion channel, he built up the fashion label ‘Peso’, at that time Justin Fuchs was not wealthy and a failure of the fashion label would probably have driven him into financial ruin. However, since his brand sold very successfully right from the start and the collections were completely sold out in less than an hour, Justin Fuchs was able to gradually build up his fortune.
But with his great success, the number of envious people grew. Since Justin Fuchs always showed high-priced products in his videos, it was only a matter of time for many of his fans before the tide would turn. And so it happened that Justin was robbed by a wrong courier at home a few days ago. Jewelry with a value of over EUR 80,000 was stolen in the attack. Justin will have drawn his conclusions from this situation and will no longer keep very expensive items at home.
The absolute highlight of his career is definitely the foundation of his brand ‘Peso’. This brand is still very popular with Justin’s fans and the new collections are sold out in no time, despite the increased number of items. This is partly due to the fact that Justin relies heavily on high quality and chic design, but also because of the opportunity to present and market his products through his two YouTube channels, which now both have over 450,000 subscribers.
In his videos, but also in interviews, Justin Fuchs announces that both high quality products and the good care of the community are of great importance. Furthermore, passion for what you do is essential and your own products should stand out from the crowd and stand for yourself. Of course, the design should still be customer-oriented and appeal to the taste of the target group, in Justin’s case young people and young adults.