Capital: € 35 million
Age: 30th
Born: 10/24/1989
Country of origin: Sweden
Source of wealth: YouTuber
Last updated: 2022

Short introduction

Felix Arvid Ulf Kjellberg, better known as PewDiePie, is a Swedish YouTuber who uploads commented recordings of video games in English on the video platform. He opened his channel on April 29, 2010 and is now one of the largest and most successful YouTubers in the world with over 100 million subscribers. The Swede, who lives in England, publishes videos on his channel every day and thereby regularly reaches several million people. PewDiePie is also successful with live streams on the Internet. So far, the Swede, who earns an average of ten million euros a year, has garnered over 20 billion clicks on his videos.

Early life

Felix Kjellberg was born on October 24th, 1989 in Gothenburg, Sweden. After graduating from school, PewDiePie began studying industrial management and technology management at the local Chalmers University of Technology in 2008. However, he broke off his studies in 2011. The Swede had previously opened his YouTube channel on April 29, 2010 after forgetting the password for his original channel. In the meantime, PewDiePie lived in Italy, the home country of his girlfriend, but moved with her to Brighton in England in 2013, where he still lives today. On October 3rd, 2010 Kjellberg uploaded his oldest video “Minecraft Multiplayer Fun”.


PewDiePie, then known as PewDie, was active on YouTube for the first time in 2006. In the end, however, he opened his current YouTube channel in 2010. Until 2012, however, Kjellberg was still relatively unsuccessful on YouTube. Even then, his channel consisted mainly of videos in which he played video games and commented on what had happened in parallel. PewDiePie has retained this concept to this day.

Finally, Felix Kjellberg made his breakthrough on the video platform in 2012 and quickly gained subscribers. On July 11, 2012, he broke the one million subscriber mark on his YouTube channel. But the Swede already doubled this figure in September. The YouTuber, who was now able to make a living from the advertising revenue of his videos, quickly became one of the most successful video artists in the gaming segment and was also internationally known from then on. The Swede gained numerous subscribers, particularly in the USA and England, because he published videos primarily in English.

The years 2012 and 2013 were particularly pioneering for Felix Kjellberg. During this time, he owned PewDiePie, the YouTube channel that was the fastest to gain subscribers on the platform. On January 12, 2014, his YouTube channel had 20,215,138 subscribers. He was now the most subscribed YouTuber on the platform and took over this title from the official channel of the video platform after the users with the most subscribers alternated regularly before. Only half a year later, Kjellberg’s lead grew to 5 million subscribers.

In 2014, PewDiePie officially earned $ 7.5 million through its YouTube videos. He founded his own YouTube network, which he operated with Walt Disney. The cooperation ended in 2017 after allegations of anti-Semitism. Kjellberg distanced himself from this in the video concerned. From 2018, PewDiePie alternated with the Indian music channel T-Series on the question of the most subscribed channel. Finally, Kjellberg celebrated another milestone in August 2019 after 100 million users have now subscribed to the Swedes YouTube channel.

Career highlights

The first brand important for YouTuber reached Felix Kjellberg on July 11, 2012 after his channel now had a million subscribers. His most successful video, titled “bitch lasagna”, a music video, was released on October 5, 2018 and has been clicked by over 230 million people so far. In April 2016, Time Magazine published a list of the 100 most influential people in the world in which PewDiePie appeared. In the same month, the Guinness Book of Records recorded him as the most subscribed channel on YouTube. With “This Book Loves You”, Kjellberg’s first book was published in 2015. The video game “PewDiePie: Legend of the Brofist” dedicated to him was also released on September 24, 2015 and was supported by PewDiePie itself and advertised several times on its channel.

Famous quotes

“The thing that made YouTube so successful is that you can identify with the people you watch to a much greater degree than the people you see on TV.”

“My parents said that sitting at home all day playing video games is no use.”

“Everyone has played video games before and video games are fun.”

Amazing facts

In order to fund the beginnings of his YouTube existence, PewDiePie previously worked as a seller of hot dogs.

PewDiePie was very talented in dealing with Photoshop during his studies and was even allowed to exhibit his works in a gallery. With the money he earned, the Swede bought a PC that he used at the beginning of his YouTube career.

PewDiePie has also appeared in an animated series. The YouTuber had guest appearances in two episodes of Season 18 of South Park.


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